Jolt Cola
Advertising Campaign

Jolt Cola
Advertising Campaign

Jolt Cola
Advertising Campaign

20 years after Jolt Cola fell off the map in the 80's they were given funding to revive the brand. They rebranded, repackaged and reached out to their target market, college students in my class, for insights on how to best communicate with millennials. Jolt is one of the strongest, most powerful energy drinks on the market, so get Jolt and get your fix.

20 years after Jolt Cola fell off the map in the 80's they were given funding to revive the brand. They rebranded, repackaged and reached out to their target market, college students in my class, for insights on how to best communicate with millennials. Jolt is one of the strongest, most powerful energy drinks on the market, so get Jolt and get your fix.

20 years after Jolt Cola fell off the map in the 80's they were given funding to revive the brand. They rebranded, repackaged and reached out to their target market, college students in my class, for insights on how to best communicate with millennials. Jolt is one of the strongest, most powerful energy drinks on the market, so get Jolt and get your fix.

20 years after Jolt Cola fell off the map in the 80's they were given funding to revive the brand. They rebranded, repackaged and reached out to their target market, college students in my class, for insights on how to best communicate with millennials. Jolt is one of the strongest, most powerful energy drinks on the market, so get Jolt and get your fix.

20 years after Jolt Cola fell off the map in the 80's they were given funding to revive the brand. They rebranded, repackaged and reached out to their target market, college students in my class, for insights on how to best communicate with millennials. Jolt is one of the strongest, most powerful energy drinks on the market, so get Jolt and get your fix.

Print

Print

Print

To target college students we used humor and shock value.

To target college students we used humor and shock value.

To target college students we used humor and shock value.

To target college students we used humor and shock value.

To target college students we used humor and shock value.

App & Event

App & Event

App & Event

A 24 hour delivery service and a concert around finals time help students get their fix.

A 24 hour delivery service and a concert around finals time help students get their fix.

A 24 hour delivery service and a concert around finals time help students get their fix.

A 24 hour delivery service and a concert around finals time help students get their fix.

A 24 hour delivery service and a concert around finals time help students get their fix.

SEMPLICE_JOLT_APP_040518_V4

App: Jolt will offer a free 24hr delivery service to colleges for short stints to advertise the product. An app for the service will make it easy to get a Jolt whenever you need one.

App: Jolt will offer a free 24hr delivery service to colleges for short stints to advertise the product. An app for the service will make it easy to get a Jolt whenever you need one.

App: Jolt will offer a free 24hr delivery service to colleges for short stints to advertise the product. An app for the service will make it easy to get a Jolt whenever you need one.

MIR_SEMPLICE_JOLTCOLA_WORK_090316_V7

Event: Jolt will sponsor a free concert during finals for students who want to study hard and party hard.

Event: Jolt will sponsor a free concert during finals for students who want to study hard and party hard.

Event: Jolt will sponsor a free concert during finals for students who want to study hard and party hard.

Event: Jolt will sponsor a free concert during finals for students who want to study hard and party hard.

Event: Jolt will sponsor a free concert during finals for students who want to study hard and party hard.

Guerrilla

Guerrilla

Guerrilla

To demonstrate the extreme power of Jolt Cola we'll wrap electrical boxes to look like a Jolt Cola can.

To demonstrate the extreme power of Jolt Cola we'll wrap electrical boxes to look like a Jolt Cola can.

To demonstrate the extreme power of Jolt Cola we'll wrap electrical boxes to look like a Jolt Cola can.

To demonstrate the extreme power of Jolt Cola we'll wrap electrical boxes to look like a Jolt Cola can.

SEMPLICE_JOLT_GUERILLA_040518_V15

Portfolio

arrow_offwhite_fffcfa_1

Copyright © 2024 by Miriam Langsam.